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Family Owned & Operated Grocery Since 1975

At Viking Village Foods we strive to bring you quality products which include many items that are grown and produced locally right here in Wisconsin.

This local mindset also shows in the way we do business with a commitment to the communities we serve and a belief we can make a difference.

Our goal each day is to give you our customer, the very best shopping experience possible.

Quality, Value, Service and Selection
…it’s the VIKING WAY

OPEN 24/7

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Store Events Calendar

What’s Coming Up

Events, Sales, Fundraisers and more!

SAMPLING

High Noon Vodka at Viking Liquor Store, Friday, Oct. 20, 4-7pm.
High Noon Vodka

HALLOWEEN

Trick or Treat Safely on Oct. 31 from 4-7pm in Reedsburg.
Halloween Costumes

SAMPLING

Try something new! Friday, Nov 3, 4-7pm.
Wine Tasting Wines

What's New in our Store

What’s New

New features and layouts in store for you!

WATER AISLE

Amazing selection of all varieties of bottled and canned waters.
new water aisle in our store

NEW SALAD BAR

Loaded with fresh selections daily from 8am to 7pm.
New Salad Bar

NEW HOT BAR

Self serve – choose what you like and how much.
New Self Serve Hot Bar

Fall Recipes

Harvest Time

Savory recipes for the crisp fall days ahead.

Viking Recipes
Store Menus
Healthy Tips
Coupon Policy
Rebate Program
Services
Employment

new items in our grocery store

Just Arrived

More new items for you to choose from.

So Bright

All natural pet treats made in Kiel, Wisconsin.
So Bright Dog Treats

KEURIG K50

Warm up the cold days ahead with a warm brew! $85.99+tax
Keurig K50 on Sale

BEVERAGE DISPENSER

2.1 Gal. Glass Pumpkin with Tap $29.99
Pumpkin Beverage Dispenser